Thus, as suggested by the DAA Digital Analytics Association , AT Internet terminates a visit after 30 minutes of inactivity but this duration can be configured according to the needs of the site.
This happens regardless of whether the browser is locked. This means that the first source of a visit or the initiator of the visit is valid for the entire duration of the visit.
A page view is the loading of a page from a website or application. Each page viewed generates a hit that is sent to AT Internet. This server returns the page content images, texts, etc. The tag requests an image on the Internet AT server and transmits the collected information as parameters. If two tags were placed on the same page, each load of that page would be counted twice. A visit contains one or more page views.
As soon as a user is inactive for 30 minutes because he has left the site or remained on the same page, a visit is considered complete. A visitor is a user of a website. If a visitor visits the website on two different days, he or she will be counted as two visitors. If the AT Internet cookie is deleted after each visit, this visitor is considered a new visitor for each new visit. However, if you look at a period of more than one day, these values differ due to the recognition of cookies.
If a visitor has a cookie on his browser and visits the site twice on different dates, this visitor will be recognised as a unique visitor and counted only once in the analysis period. Pictured example: A visit to a website can be compared to a visit to a hotel: a guest unique visitor can be a guest of a hotel several times during a month visitor and can enter and leave the hotel several times during a stay several visits.
In the hotel, the guest will move to different rooms page views. Gross reach refers to the sum of contacts made by an advertising medium during a given period on a target group. It does not take into account the fact that some people may have been in contact with the media several times, since, unlike the net reach, each contact is counted. The raw scope therefore says nothing about the exact number of people affected.
Net reach refers to the number of people that an advertising medium reaches at least once during a certain evaluation period. It is expressed as an absolute value or as a percentage of the population. You now know some of the most important key indicators for web analytics. So a single visitor may go back to your home page several times, or refresh a page, each instance counts as another page view. Hits — The number of files your website serves.
Every time your CSS Cascading Style Sheets loads, every time each image on your website loads, each time your php or html files load, all these count as 1 hit. So if a website has a lot of these items on its home page, a single page view of that home page may generate 40 hits. And if a website has very few items, a single view may only generate 20 hits. Why should you care? Unique Visitors? Page Views? The new visitor number may seem especially large if you are looking at a large date range, or if you have just recently installed Analytics on your site.
For annual reports always set up the start and end date for the whole year! The same rule applies to quarterly reports as well. Kensho Media A full service digital marketing agency. Below is an example of different results for UV and NW you can get from Google Analytics based on dates: To sum it up , Unique Visitors report counts visitors to your website counting each visitor only once in the selected date range whereas New vs.
If you have any questions regarding Google Analytics reports, feel free to post them here, I will be more than happy to help.
0コメント